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Posts by Mike Bodie

Why OTT and CTV Should Be Part of Your Advertising Strategy Right Now

By Mike Bodie | June 3, 2025 | 0

There was a time when watching your favorite TV show meant being home at a specific time. That was the era of appointment television. You didn’t miss “Tuesday at 7” unless you were prepared to wait for reruns. Then came DVRs, giving viewers a little more freedom to record and watch later. That seemed like…

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